PT - JOURNAL ARTICLE AU - Baslarová, Iva TI - Cry for Recognition: So-called Feminine Television Genre Soap Opera and its Audience in the Process of Realizing of Gender Identifications DP - 2008 Dec 1 TA - Iluminace PG - 65--84 VI - 20 IP - 4 IS - 0862397X AB - Using the original Czech soap opera Ordinace v růžové zahradě as an example, the text deals with two levels of gender identification: on the one hand, it examines the formation of media content and, on the other, its subsequent reception. The basis is empirical research on the audience of this soap opera.